Marketing Coordinator

Marketing Coordinator - Texas Health Mansfield- operated as joint venture between Texas Health Resources and AdventHealth

Location: 2300 Lone Star Road; Mansfield, TX

Top Reasons to Work at Texas Health Mansfield; Mansfield, TX 

• Join a family of caregivers focused on whole-person health and committed to making communities healthier.
• Provide wholistic care for patients that extends to the spiritual level by praying with patients and families.  Chaplains are available to meet with patients, families and team members 24 hours a day, 7 days a week to provide spiritual support.
• Help develop a brand new $150 million community hospital and medical office building that will provide services such as Medical/Surgical, ICU, Women’s Services, General Surgery, Orthopedics, Interventional Cardiology and Gastroenterology.
• Grow in your career with AdventHealth, named in 2018 by Becker’s Hospital Review as one of the “150 Top Places to Work in Healthcare”.  AdventHealth has partnered with Texas Health Resources, named in 2019 as one of Fortune’s 100 Best Companies to Work For, to build Texas Health Mansfield, which is creating new opportunities for employment and professional growth. 
• Thrive in the Mansfield community, ranked by CNN/Money Magazine as #17 for “Best Places to Live”.  Mansfield is one of the fastest growing areas of North Texas, projected to reach more than 250,000 residents by 2023.  Future job growth over the next ten years is predicted to be 41%, higher than the national average of 33.5%.  Mansfield has top-rated schools, over 900 acres of parkland, quality housing, a historic downtown area, recreational opportunities for all ages, and a growing business community.

Work Hours/Shift:

Full Time

You Will Be Responsible For:

• Implements strategic marketing plans within established or adjusted budget and time parameters; follows compliance guidelines and processes for advertising activities
• Acts as liaison for clients (physicians) between internal and external resources and team members to implement marketing projects and support advertising campaigns
• Effectively coordinates internal and external campaigns and events, as well as utilizes resources and team members to fully implement marketing initiatives
• Concept and deploy content for practice websites and social media sites
• Maintains digital presence and online reputation with Google, Healthgrades and other applicable platforms
• Actively seeks out community involvement opportunities that benefit each employed physician’s specific specialties or services
• Plans and coordinates special events/screenings in order to meet goals and objectives.
• Develops mechanisms to track the impact of marketing activities.  Tracks, monitors and reconciles quarterly return on investment reports. Understands effectiveness of marketing initiatives
• Works effectively with creative and external vendors for timely and cost-effective job production/project completion
• Contributes to overall effectiveness of the marketing department through active involvement and participation in staff meetings, marketing team meetings, task teams, and special department activities
• Contributes new ideas and strategies to improve marketing objectives and drive new business to THM practices, with focus on profitability, capacity, and payer mix

What You Will Need:

• Bachelor’s degree with an emphasis in marketing, public relations or communications is required.
• 3+ years of experience in the marketing field with proven results is required.
• Outgoing, self-starter, strong organizational skills and ability to multi-task; strong communication and computer skills required
• Demonstrates ability to communicate by reading, writing legibly, speaking and comprehending English effectively in order to carry out job requirements.

Job Summary:

The Marketing Coordinator is responsible for providing marketing, advertising, community relations and event planning for Texas Health Mansfield. This individual will be responsible for implementation and marketing support for the department, while adhering to budget and timeline expectations and will assist with planning and execution of marketing strategies as identified by the Marketing Manager.